MCREY Story

Let’s rewind to 1992, when a cute little baby angel named Paige was born. In 1995, she learned some devastating news: she would no longer be an only child.
Enter Kelly.

From day one, the McReynolds sisters were total yin and yang. Paige was sassy and independent; Kelly was gentle and loving. The one thing they always shared? A love for adventure.

Growing up, they were encouraged to try just about anything (within reason). They learned to ski before they were ten, tagged along on fishing trips with their parents, and in 2004, they got their first dirt bike. And even then, the problem was obvious—there weren’t many options for girls. For years, they shopped the men’s section or settled for the single pink outfit available. (Paige loved the pink. Kelly… not so much.)

Fast forward to September 2020. In the middle of a global pandemic, while unsuccessfully searching for replacement gear, Paige and Kelly jokingly started talking about what their dream brand would look like—women’s gear they actually wanted to wear. One whiteboard session later, they had a name, a slogan, and their very first sketch.

They knew they were onto something.

What started as motocross apparel quickly became something bigger: a brand built around adventure, individuality, and doing life hands-on. They wanted to share their designs—and their passion for getting out there—with women and girls everywhere.

Enter MCREY.

The butterfly became our symbol because it represents everything women are, and everything we’re becoming—bold, beautiful, unique, and constantly evolving. Our mission is to inspire women of all ages to live wide open and get a little dirty in the process. It starts by creating gear and apparel women actually want to wear—and feel good living in.

We’re here to help transform an industry.
Care to join us?

To be continued…